Toronto

1:41:52 PM

hello!

I'm Soumya — a Product Designer.

I’m Soumya — a Product Designer.

I'm Soumya — a Product Designer.

I design

end-to-end products

AI native designer

•

Currently designing @

4+ years of finding the friction, and asking “why?” until the product gets better —

across consumer products, enterprise platforms, and AI.

4+ years of finding the friction, and asking “why?” until the product gets better — across consumer products, enterprise platforms, and AI.

SelectedWorks

Clairo AI

Designing AI-powered symptom guidance that users can trust and act on.

AI-UX

ai-powered

healthcare

AI-powered healthcare guidance that helps users describe symptoms, interpret responses, and move toward appropriate care.

0 → 1

product build

Clairo AI

Designing AI-powered symptom guidance that users can trust and act on.

AI-UX

ai-powered

healthcare

AI-powered healthcare guidance that helps users describe symptoms, interpret responses, and move toward appropriate care.

0 → 1

product build

Clairo AI

Designing AI-powered symptom guidance that users can trust and act on.

AI-UX

ai-powered

healthcare

AI-powered healthcare guidance that helps users describe symptoms, interpret responses, and move toward appropriate care.

0 → 1

product build

WestJet Flight Status redesign

Turning flight status updates into a more informed path through disruption.

responsive web

ai workflow

A focused redesign that makes flight changes easier to understand and next steps easier to act on.

WestJet Flight Status redesign

Turning flight status updates into a more informed path through disruption.

responsive web

ai workflow

A focused redesign that makes flight changes easier to understand and next steps easier to act on.

WestJet Flight Status redesign

Turning flight status updates into a more informed path through disruption.

responsive web

ai workflow

A focused redesign that makes flight changes easier to understand and next steps easier to act on.

KLARNA FAILED CHECKOUT RECOVERY

Designing safer recovery when checkout fails after payment authorization.

Turning AI symptom search into a safer path to care

fintech - BNPl

edge case design

Ai workflow

Helping customers understand what failed, what happened to their funds, what to do next.

AI-assisted symptom guidance that helps users describe symptoms clearly, interpret responses responsibly, and move toward care without replacing medical advice.

6 min read

WhatShapesMyWork

AI-accelerated design

AI-accelerated design

I lead with product judgment, then use AI to move faster across exploration, synthesis, and delivery.

AI-accelerated design

AI-accelerated design

I lead with product judgment, then use AI to move faster across exploration, synthesis, and delivery.

Systems thinking

Systems thinking

I think in systems, zooming in and out across flows, constraints, edge cases, business and user needs.

Systems thinking

Systems thinking

I think in systems, zooming in and out across flows, constraints, edge cases, business and user needs.

Designing for trust

Designing for trust

I design meticulously around emotional decision points to improve clarity and product confidence.

Designing for trust

Designing for trust

I design meticulously around emotional decision points to improve clarity and product confidence.

Signal-led synthesis

Signal-led synthesis

I look for signals, repeated patterns, the deeper "why" during research, laying a strong foundation for design.

Signal-led synthesis

Signal-led synthesis

I look for signals, repeated patterns, the deeper "why" during research, laying a strong foundation for design.

Detail-oriented craft

Detail-oriented craft

I care about the details that make a product feel complete, turning flows into clear, polished screens.

Detail-oriented craft

Detail-oriented craft

I care about the details that make a product feel complete, turning flows into clear, polished screens.

Cross-functional communication

Cross-functional communication

I communicate design decisions clearly across teams, helping them align faster.

Cross-functional communication

Cross-functional communication

I communicate design decisions clearly across teams, helping them align faster.

HowIBuild

Research & Discovery

Perplexity

ChatGPT

Dovetail

Microsoft Clarity

Strategy & Framing

FigJam

Notion

Miro

Jira Product Discovery

Flows, IA & Structure

Figma

FigJam

Whimsical

Interface & Systems

Figma Make

Google Stitch

Claude Design

Tokens Studio

Storybook

Prototyping & Validation

Claude Code

Cursor

Antigravity

Lovable

Figma Prototype

Maze

Handoff & Collaboration

Figma Dev Mode

HTML & CSS

Jira

Special Mention: Pen & Paper

Still the fastest way for me to get messy ideas out before the tools come in. No setup, no wait time, no friction.

Research & Discovery

Perplexity

ChatGPT

Dovetail

Microsoft Clarity

Strategy & Framing

FigJam

Notion

Miro

Jira Product Discovery

Flows, IA & Structure

Figma

FigJam

Whimsical

Interface & Systems

Figma Make

Google Stitch

Claude Design

Tokens Studio

Storybook

Prototyping & Validation

Claude Code

Cursor

Antigravity

Lovable

Figma Prototype

Maze

Handoff & Collaboration

Figma Dev Mode

HTML & CSS

Jira

Special Mention: Pen & Paper

Still the fastest way for me to get messy ideas out before the tools come in. No setup, no wait time, no friction.

BeyondtheScreen

A creative practice that continually shapes

how I see and design.

A creative practice that continually shapes

how I see and design.

A creative practice that continually shapes

how I see and design.

"The details are not the details. They make the design."

“The details are not the details.
They make the design.”

“The details are not the details. They make the design.”

— Charles Eames

What’s next?

Let’s talk about the product, problem, or idea you’re working on.

Email me at

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Copied

soumya.uxdesign@gmail.com

Fueled by coffee, curiosity & Hans Zimmer on repeat

What’s next?

Let’s talk about the product, problem, or idea you’re working on.

Email me at

Copy component

Copied

soumya.uxdesign@gmail.com

Fueled by coffee, curiosity & Hans Zimmer on repeat

What’s next?

Let’s talk about the product, problem, or idea you’re working on.

Email me at

Copy component

Copied

soumya.uxdesign@gmail.com

Fueled by coffee, curiosity & Hans Zimmer on repeat